Wear More, Wash Less
Maximize wear before washing. If your clothes still carry the fresh scent of detergent, they’re likely good for another round.

Gentle Washing
Handwashing is ideal, but if that’s not practical, use your machine’s hand wash or delicate cycle. Wash at cooler temperatures and only with a full load to save energy and water.

Air Dry for Longevity
Skip the tumble dryer—air drying is gentler on fabrics and reduces energy use. In winter, a dehumidifier can speed up indoor drying without excessive electricity consumption.

Choose Sustainable Detergents
Opt for eco-friendly detergents like Smol, Tallow and Ash, Ecover, or Method. Caring for your clothes should go hand in hand with caring for the environment.